Rajan Anandan & Blume Ventures Invest In SocialBlood.org

by Paul Joseph on May 29, 2013 · 0 comments

SocialBlood , a Bangalore based healthcare start-up has received an undisclosed amount of sum from Rajan Anandan (MD, Google India), Karthik Reddy (Blume Ventures), and Ramesh Kumar Shah and Ravi Gururaj of Harvard Business School Alumni Angels. Financial details of the deal were not disclosed. SocialBlood is a social network that connects blood donors and recipients of the same blood type using Facebook as a medium. Founded by Karthik Naralasetty in 2011, SocialBlood website links to eight different groups on Facebook, one for each blood type. You can request to join the Facebook group for your own blood type and a moderator will approve your request. One just needs to login with their Facebook account to use the website. The platform asks permission to access one’s public profile, friend list, email address, birthday, current city, website, personal description and friends’ current cities.Friends are invited to join campaigns, post messages in emergencies or respond to blood donation requests. Their Facebook messages let them know of any appeals. Now, Socialblood is on a mission to connect the entire Facebook population of over 1 billion users to their blood types for medical emergencies. The website also accepts requests for plasma or red blood cells by submitting information such as patient name, date of requirement, units, hospital address, hospital name, and description. It then sends notification to blood donors who can fulfill the requirement. In the coming days, socialblood plans to partner with hospitals and NGOs across the globe who are willing to take the advantage of the network and help people who need blood. Hopefully, Karthik will also launch a dedicated mobile app in near future. SocialBlood is not the only network that has leveraged the power of social media.  Tweet4blood and Indianblooddonors.com also  provide the same service. The Indian health space is enjoying a very high amount of attention from almost all quarters. Last month  Healthkart   received $18 million from Intel Capital and Sequoia Capital. In the same month GSF India and Insitor Fund invested $500k   Biosense Technologie s. It is good to see more startups targeting the health space. Looking For A Social Media Agency?? – Contact WATConsult – India’s Leading Social Media Agency

[via WATBlog.com - Web, Advertising and Technology Blog in India]

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