Tyroo Media Scores Talent For Its Corporate Leadership Team

by Paul Joseph on June 13, 2013 · 0 comments

Multi-screen performance & brand-customer relation developer SVG Media ’s Tyroo  have scoured talent from external agencies to bolster its upper management. The latest to join the team are Ratnakar Bharti as the General Manager & India Sales Head and Sandeep Sabharwal as Global Head, Delivery & Publisher Relationships. Why the need to hire personnel? Tyroo Media is a definitive player within the in-app, in-game customer engagement segment. Apparently, Tyroo is amongst the top 3 channels for customer acquisitions for 9 out of 10 performance advertisers in India. Currently, the company boasts of having synergistic relations with over 5000 publishers across the globe & has its expertise deployed in myriad fields like e-commerce, Travel, BFSI, Automobiles etc. With a combined experience of more than 30 years, the duo can certainly bring in fresh & off-beat perspective to the company’s dynamism & take the core structure of the company higher feels Siddharth Puri, CEO, Tyroo Media, “ Tyroo is on a strong growth path . We have ventured into international markets and expanded our product portfolio. In addition to our core leadership in Cost-Per-Sale and Cost-Per-Lead, we are the only network in India with exclusive focus on pay-for-performance model on mobile and video. We are aiming at a 100% growth in FY 2013-14; with such promising growth plans, we felt the need to strengthen our leadership team that could partner with us towards the desired future success. I am delighted to have both Ratnakar and Sandeep in my team and confident that their association will help us in making deeper inroads into the market .” Indian tech a& brand management companies who have rightly started realigning their business strategies & communication techniques to involve mobile based customer engagement are experiencing good traction on foreign lands. While Ratnakar has core expertise in strategic procurements & ad sales, Sandeep is a veteran in marketing & business development. The duo could indeed drive the next phase of growth for Tyroo. What do you think? Looking For A Social Media Agency?? – Contact WATConsult – India’s Leading Social Media Agency

[via WATBlog.com – Web, Advertising and Technology Blog in India]

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