by Paul Joseph
February 1, 2012
Featured
Apple iPad dominated the buzz about tablets on social media in India, according to a survey conducted by NMIncite, a Nielsen McKinsey company. iPad managed to garner more share in online conversations ahead of Android tablets, reports Times Of India. iPad had 55% buzz online, while Android tablets managed to capture 40% share. The survey tracked all online mediums from India for second half of the year 2011. Samsung Galaxy Tab was the highest buzz-getter in Android tablets, while Motorola Xoom, Reliance Tab and ultra-cost Aakash also featured on the list. “Even though Apple has not made a big push to promote and sell the iPad in India, it has already generated tremendous buzz online,” said Farshad Family, managing director, Nielsen Media- India. The survey also studied the category of smartphones. Android was the clear leader in this category. Android-based smartphones managed to garner 41% buzz, compared to iPhone’s 27% and BlackBerry’s 14%. But, this was actually lower than its 45% share for the first half of 2011. According to analytics’ firm Canalys, Apple overtook Hewlett Packard as the largest vendor of personal computers in the world in the fourth quarter of 2011. This was riding on the back of the upbeat performance shown by iPad. Apple sold 15.43 million tablets in this quarter which was almost double of corresponding quarter from last year. Looking For A Social Media Agency?? – Contact WATConsult – India’s Leading Social Media Agency Related Posts Google Demonstrates Motorola Tablet Prototype Samsung GalaxyTab comes to India Samsung Unveils iPad Competitor Galaxy – Should Apple Worry? iPad Sales Plunge As Kindle Fire Tops Holiday Wish-List: Time For iPad 3? Tata Sky Unveils Tata Sky Mobile Access
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by Paul Joseph
January 31, 2012
Featured
Once, BlackBerry was the default choice of enterprise customers for their communication needs. But, that is changing fast, especially in the established markets like North America and Europe, according to a New York Times report . Apple has captured a significant market share from Reserach In Motion (the makers of BlackBerry) in North America, where it once was a dominant player. Samsung is slated to do the same in the other established market of RIM i.e. Europe with its Android operating system. BlackBerry is still going strong in developing markets. But, it is finding it difficult to hold on to its market share in more developed countries. While Apple Inc’s iOS and Google Inc’s Android operating systems have captured a lot of imagination, RIM has failed to innovate in recent years. Hence, many enterprise customers are switching from BlackBerry to other platforms. According to a recent global survey on information workers by research firm Forrester, 27% smartphone users have Android, 26% BlackBerry and 24%, an iPhone. “ Android and Apple together are eating BlackBerry’s lunch ,” said Frank Gillett, a Forrester analyst. Last year, Blackberry Servers had gone down , sending millions of people across the globe into a frenzy. the servers were down for 4days . after the issue was solved to make it up to the customers Blackberry maker RIM offered all the customers 12 premium apps free of cost . And recently it was also reported that both the CEO’s stepped down from their position. Was this a good news ot bad only time can tell? The one asset that RIM can still bank on is security. But, that won’t be for too long, since other players are also addressing this issue. Some of Samsung’s new phones, like the Galaxy S II, include extra security features for enterprise customers. The newest version of Google’s Android operating system, called Ice Cream Sandwich, has built-in encryption. RIM is aware of its problems and is taking a number of steps to address them. It recently brought a new CEO on board in the form of Thorsten Heins. Heins is betting big on BlackBerry’s new operating platform called BlackBerry 10 or BB10. But, this has also received a severe jolt, since the new OS won’t be ready before late 2012. Now, it’s hard to imagine that enterprise customers will be ready to wait for that long. Looking For A Social Media Agency?? – Contact WATConsult – India’s Leading Social Media Agency Related Posts Android Captures 40% Of US Smartphone Market If Mobile Apps Shape Who We Are..Indians Mean Business Android, iOS Race Heats Up: Nielsen More Than 300,000 Android Phones Activated Daily, Reports Google Android To Become Asia’s Most Popular Mobile OS?
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