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Visa Announces The Digital Wallet

by Paul Joseph May 14, 2011 Featured

It is reported that Visa moves towards another new step to make payments easy as it introduces the concept of digital wallet. This Wednesday Visa announced its plan to kick-start a one click payment system. This is done with the aim of allowing the Visa customers across the globe that will let them pay online for items which is just a click away! This next generation payment has again made Visa Inc . the global leader in the electronic payments arena. More easy ways and reliability is reforming the e-commerce system. This news is beneficial to customers, merchants as well as financial institutions. “Our new solutions deliver greater consumer choice, convenience and control while helping our clients grow their businesses. By helping to reduce abandoned online shopping carts and bringing new account holders into the Visa network, we create a win-win-win for merchants, consumers and financial institutions,” noted Joseph W. Saunders , Chairman and Chief Executive Officer of Visa Inc. Now we can all buy at various online portals such as Amazon.com where a single log-in will be required whether it is Visa, check card or PayPal or some other account. The information will be stored in the Visa servers so it is a onetime payment or customers. This will initiate in United States and Canada at the holiday shopping season. The features that are high end are: Click to buy Cross-channel payments solutions Preference management Merchant offers “The widespread adoption of Internet and mobile technology is changing the way people connect and transact across the globe, so we’re focused on delivering locally-tailored payments products and services. We are introducing new solutions for eCommerce and mobile devices that provide the same ‘Visa-quality’ experience–convenience, reliability and security–people enjoy when using their Visa cards at a retail location. In doing so, we are accelerating the global shift to digital payments by harnessing our brand, products, network and 50-plus years of payments experience” exclaimed Saunders. In the beginning probably the most of this technology will be used by online gamers as this will be extended to the social and online gaming arena so that customers can purchase virtual goods. This emerged out of two acquisitions made by the company as reported by them. They were PlaySpan and CyberSource . What Visa is looking at is to create flexible solutions that would make it easy to connect and purchase. Looking For A Social Media Agency?? – Contact WATConsult – India’s Leading Social Media Agency Related Posts Average Indian Spends Less Than 1 lakh A Year Via E-Commerce – Visa Study Megastores Vijay Sales and Viveks to give E-Commerce another shot Globus Forays Into Online Shopping, Launches E-commerce Portal Dealaram.Com to Bridge Gap Between Online Market And Offline Market Babyoye.com Receives Funding from Accel, Tiger Global

Tagged as: clients, credit card, india, Indian, international, media, offline-market, online, online payment, online shopping, social, study, technology, united-states, web

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Facebook Launches Site To Connect With The Advertising Industry

by Paul Joseph April 20, 2011 Featured

Facebook has inaugurated Facebook Studio. It is a new website, built particularly for the advertising community. According to some, Facebook didn’t offer enough room to mainstream idea dependent advertisement to grow within itself. Facebook acknowledged this on this new site, and wrote, “We’ve heard from agencies, brands and the marketing community that you want examples, ideas and thought-starters for creativity and innovation on Facebook”. But according to Facebook, the new site will provide the advertising community with what they have longed for. The welcome page on the site reads, “We built this site to celebrate innovation, creativity and effectiveness on Facebook. It’s a community for you to share your work, get recognized by your peers and get rewarded for building campaigns that are social by design”.  Now word has it that creativity is next to nothing if it’s not properly manoeuvred. The site has few sections — Gallery , Spotlight and Agency Directory — which will streamline whatever the clients will come up with. Works will be submitted in the Gallery. If those works can gather enough number of ‘Likes’ then it will be placed in the Spotlight section, where the work will be stored permanently. The best work will also get awarded at Facebook Awards . Agency Directory is a very important sections as it contains the names of the advertising agencies who are partners of Facebook. There are hundreds of such companies in the directory. There are two other categories, first is Learning Lab , it will give visitors insight about marketing with Facebook and different marketing tools like Sponsored Stories, Check-in-Deals etc. And second is, What’s New , which informs you about the latest developments by the social network. Recently Facebook launched the Journalists on Facebook page and a few days back we reported of them hiring Mashable’s community manager Vadim Luvrusik to maintain the page and build relationship with journalists and news organisations. Using the platform the social network wanted to to build a decent relationship with the media community across the globe. The community has responded positively and Facebook’s initiative has been successful till now. Facebook may have a user base of nearly 600 million , but they are mostly random users and don’t belong to any set or subset. But with these recent moves, it seems Facebook is up for building better relationship with different sects. Earlier it was journalists and now it’s the advertising industry. Undoubtedly, this community will appreciate the initiative as well. The social network has also setup a Page for Facebook Studio . The success of the initiative can already be deduced from the popularity of the page, which got over 7,000 likes in a span of 12 hours. What’s your take on the new methods employed by Facebook to build better relationship with its users? Showcase Your Digital Work Here! Win An Award! Log onto WATAwards Related Posts Friendrank, All about using your Friend to click on that Ad Facebook Building Relationship With Journalists, Makes New Hire To Carry Out Initiative Greenpeace Ramps Up Pressure On Facebook With Record-Breaking Comments Sports Brands In India Are Playing On Social Media Reliance Communication Introduces Music Mania And Full2Music On Mobile Phones

Tagged as: advertising, advertising agency, clients, communication, digital, facebook, facebook studio, india, initiative, marketing, mobile-phones, news, work

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Small Investment In Facebook Gives Interpublic Huge Returns

by Paul Joseph April 5, 2011 Featured

In business, there’s basically no sure shot way to strike gold, some strategies click, while others don’t. Interpublic, an advertising group held one that falls on the first kind. Back in 2006 when nobody knew who Mark Zuckerberg was, Interpublic made an investment of less than $5 million into Facebook. And just look at the result of that investment, they now have a stake in Facebook, which is between $200 and $300 million. Financial Times reports that though the exact value of the Interpublics’ stakes in the social network isn’t yet disclosed, the insiders briefed that Interpublic Group clasps a bit less than 0.5 percent of Facebook’s stocks. Investment research firms may not admire Michael Roth, CEO of Interpublic Group as the investment guru, but it turns out that he has some foresight. The company wrote in their annual report, “From time to time, we make investments in privately held companies that we believe may be of interest to the advertising and marketing sectors.” Did they ever think one of their investments would fetch them such a money-spinning return? Perhaps not, but they acknowledge that investment by saying, “Certain of these investments, the most significant of which is Facebook, have significantly appreciated compared to their cost.” From a strictly monetary standpoint, this mammoth investment return doesn’t stand against the company’s net revenue ($6.50 billion approx). But still it created a buzz as very few companies end up garnering such an enormous return from a low amount investment. A year after Interpublic’s investment into Facebook, Microsoft made a $240 million investment into  then startup Facebook, which valued the social network at $15 billion, way more than Interpublic’s valuation, which was between $1 and $2 billion. So Interpublic’s lucky streak began right after the investment. Amazing! It’s a bit rare that an advertising company is investing into a social network. But the investment benefited Facebook highly as Interpublic promised Facebook that $10 million will be spent by them for their clients on Facebook. Supporting advertisers is one of Facebook’s agendas. Interpublic will leverage them on this. We had also reported that analysts expect Facebook’s valuation to reach $200 billion in 2015 or even in 2013 . Going by the growth & their predictions, it is not too late to invest in Facebook. Although Facebook’s valuation currently stands at nearly $85 billion in the second market, investing in the social network might give much higher returns in the near future. When Do you think Facebook will reach a valuation past $200 billion, in 2013 or 2015? Showcase Your Digital Work Here! Win An Award! Log onto WATAwards Related Posts General Atlantic Values Facebook At $65 Bn; But Valuation Of $85.5 Bn In Secondary Market Larry Page Takes Over As Google CEO Facebook Launches Unified Mobile Site For Its 250 Mn Users Rockmelt Releases Beta 2, Improves Facebook Chat And Twitter Client Indiabook: The Facebook Killer Of India?

Tagged as: advertising, clients, facebook, facebook valuation, facebook-killer, financial-times, india, international, investment, microsoft, takes-over

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BillMail ID Set To Become ‘World’s Bill Manager’

by Paul Joseph December 14, 2010 Featured

It proves to be quite a good week for the Mangalore-based web application firm – BillMail ID, with the announcement of a revolutionary web service on Sunday the 12th of December followed by its online launch on the very next day (i.e. yesterday). The official name of the firm is BillMail ID (India) Pvt Ltd. and its primary product is named BillMail ID. There are two major purposes that this latest novelty solution serves – (i) payment of any kind of bill and (ii) storing these bills in the cloud computing system . In the announcement on Sunday it was told that the web application would be able to create, receive, send, manage, print, store, search and pay bills in one platform. Mr. P.C. Hashir, Chairman of BillMail ID (India) Pvt Ltd terming it as the ‘commercial networking’ site for e-commerce personifies the fact that this online web service is not similar to other existing online payment services like paypal , eWay , etc; in fact it goes several steps further in not just helping people make bill payments online but also offers several other services. Let’s take a quick glance at each of them – • As mentioned above, BillMail ID enables easy storage of zillions of billing documents. • A search option enables a quick scan through of require bills and also facilitates the management of these bills. • BillMail ID can also be linked to other accounting software thereby linking banks and thus have its presence at bank counters, ATMs, kiosks at strategic locations and third party franchises. • Payment of bills can be made from the user’s computer system via debit cards, credit cards, and net banking. To make it simpler and easier for BillMail ID users to remember their user Ids, they can use the reverse of their mobile phone numbers. However, if that does not bode well with them, then they can request for the old-fashioned computer generated BillMail ID. Bill Mail ID is not just useful for the general public; it also makes the lives of the accounting department of huge corporations simpler too. Traders can link this service to their accounting software and generate bills and they can do so offline as well by downloading a free version of the billing software. They can send these bills to their clients who in turn can access the same portal to make payments for the bills raised. This unique web service has already been awarded an Indian patent and the Mangalore-team is awaiting the grant of a US patent, post which they can enjoy ubiquitous existence with minimum restrictions. Yesterday’s launch marks the release of the beta version of the product and since it is being endorsed as the first ‘commercial networking’ site, it sure seems like a revelation in the field of internet commerce. Looking For A Social Media Agency?? TRY US! Related Posts Twitter’s Year In Review Continues With Top Trends TCS to build the ‘Nano of IT’ – Cheap Cloud Computing In India Expedia’s Travel Agent Affiliate Program takes off in India Dainik Bhaskar To Launch Portal In English Google Announces Email Continuity Solution For Microsoft Exchange Servers

Tagged as: chairman, clients, cloud-computing, microsoft, mobile, news, review, startups, technology, travel, trends, user

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India : The Most Cyber Secure Nation in the World?

by Paul Joseph July 9, 2010 Featured

Atlanta-based security vendor SecureWorks recently unveiled the results of a study on cyber securities of nations. In what is dubbed as the ‘World Cup’ of cyber security , they compiled a list of countries that are most vulnerable to online attacks. India tops the list as the most cyber secure nation with an attacks-per-PC ratio of 0.05 while USA is the most targeted country with the rate of 1.6 incidents per PC. SecureWorks collected data on cyber attacks attempted against its customers from January 2010 to July 2010. It then broke down the numbers by IP address origin and factored in the estimated number of PCs for each country to reveal some interesting results. The study only took the top 16 countries, by number of PCs into consideration. For example, U.S. has an estimated number of 265,700,000 PCs and accounts for a whooping 441,003,516 attempted cyber attacks during the same period. That means 1660 for every 1000 computers, or over 1.6 for every PC. South Korea, came next with a ratio of almost 0.8, which is only half of United States. The country with the best score was India, with only one attempted cyber attack for every 20 PCs in the country – a heartening 0.05 ratio. China, is only in the seventh place, despite having the biggest number of PCs after the United States. This is somewhat surprising because people constantly point their fingers at China for hosting a large number of vulnerable PCs that are controlled to attack others. Jon Ramsey, CTO for SecureWorks commented “The reasons for the difference in number of attempted attacks per country could comprise many things – this ranges from the overall Internet speeds in a country and how proactive the ISPs are in protecting their clients to general user education on security. The ratio of Windows, Mac and Linux users in a country will also make a big difference. Overall, the study shows that not only are organisations and individuals putting themselves at risk by not securing them, but they are actually providing cyber criminals with a platform to compromise other computers.” So, while the real World Cup joy continues to elude us as a nation, we might find this as a reason to cheer ! Related Posts Yahoo Sees Red In China! Trouble With AliBaba? CyberAttacks? ISPs Sought Competition Panel For Domestic Net Telephony Restriction ISP’s To Register All WIFI Users – DoT TRAI To Now Ensure Broadband Speeds At Your Home & Office Google To Provide Satellite Internet Access To The “Other 3 Billion” in Africa Need Help With Social Media Marketing?? – Contact WATConsult – India’s Leading Social Media Agency Submit Your Work To The 1st International Social Media Awards

Tagged as: clients, study, web, windows, work

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Seesmic for Blackberry Adds Support for Multi Accounts and Ping.fm

by Paul Joseph March 2, 2010 Featured

Seesmic has released a crucial update to its Blackberry Client, Seesmic for BlackBerry . In this new update, Seesmic Team has now added the much requested support for Multi Accounts . Along with that, you can now select the accounts from which you want to send the tweet out. The app also allows you to have a default account whose timeline will be displayed every time you invoke the seesmic Application. The Application supports addition of upto 10 different accounts . Also, Seesmic has now integrated its recently acquired Ping.fm service to the application as well. Using Ping.fm, you can manage conversations on 50 different social networks like Facebook, Ning, Google Talk, Posterous, Wordpress etc. Seesmic for Blackberry also allows you to choose the upload size of the photo between Small, Medium and large. This feature could act as boon for all the users who are on limited data plan or on “Pay as you use” Data plans. Seesmic also announced its partnership with Tweetphoto.com in order to enhance the user experience on the Seesmic Twitter Clients for BlackBerry and Android. It also added that TweetPhoto will be soon available within all Seesmic products like Seesmic Desktop, Seesmic for Windows and Seesmic Web etc. To download the new Seesmic for BlackBerry, just head over to m.seesmic.com on your default browser. Similar Posts: Seesmic For Android Gets Updated. Adds Multi Account Support Seesmic for BlackBerry gets updated, appears on BlackBerry App World Ubertwitter Gets Updated. Adds Lists, Retweets and Geo-Tagging TweetS60 Twitter Client – An Exclusive Review Share/Save

Tagged as: clients, news, photo, similar-posts, twitter-client, windows, yahoo-buzz, yahoo-messenger

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